Research Paper On Innovation And Creativity Syllabus

The University’s preferred textbook supplier is Unibooks: 

Text book:

Goffin, K Mitchell, R 2010, Innovation Management: Strategy and implementation using the pentathlon framework, 2nd Ed., Palgrave Macmillian, Hampshire.

While this text focuses mostly on manufacturing product development and innovation, it provides a useful overview of all key issues.

The authors created on-line resources for students. Please become familiar with this material and pursue topics that interest you. Also, notice the material that may be useful to you in the future. See link to

We will read a selection of chapters from the text book Innovation Management: Strategy and implementation using the pentathlon framework in-class as outlined in the table below:

In-class ReadingChapter 1

Basic introduction to innovation (you can download this from the book’s on-line resources). It includes the numerous definitions of innovation. Notice the Innovation Drivers (figure 1.1). Do you agree with this or is anything missing?

In-class ReadingChapter 3

A discussion on innovation in services and manufacturing. Please pay attention to the issue of services and Research and Development (R&D). Are we are noticing the right issues to gauge innovation in services. Can services innovate without R&D – what do they do instead?

In-class ReadingChapter 5

A basic introduction to creativity This is an overview of creativity – it seems to ignore the need for creative ideas to innovate internal processes.

AssignmentChapter 6Please pay attention to concepts that you could use in the future as a manager.
AssignmentChapter 8

Review Chapter 8 for its discussion on culture. Some of this focuses on very large organizations.

AssignmentChapter 7
Review Chapter 7 – models for managing innovation which includes a discussion on StarGate and similar models for managing numerous projects.

Final In-Class sessionFinal In-class session
Review Chapter 4 on innovation strategy please read this chapter from a perspective of shaping innovation strategy – what elements are important to the organization you work in or will work in?                                                                                                          

Please utilize the articles below for in-class discussion and as reference material:

Rosabeth Moss Kanter 2006, 'Innovation: The Classic Traps', Harvard Business Review, Vol. 84, No. 11, pp. 72 - 83

Brown, T 2008, "Design Thinking", Harvard Business Review, Vol. 86, No., 6, pp. 84 - 92

Amabile T 1998, " How to Kill Creativity", Harvard Business Review, Vol. 76, No. 5, pp. 76 - 87

Catmull, E 2008, "How Pixar Fosters Collective Creativity", Harvard Business Review, Vol. 86 No. 9, pp. 64 - 72

Sutton R 2001, "The Weird Rules of Creativity", Harvard Business Review, Vol. 79, No. 8, pp. 94 - 103

Thomke, Stefan H., and Barbara Feinberg. "Design Thinking and Innovation at Apple." Harvard Business School Case 609-066, January 2009. (Revised May 2012)

Amabile, Teresa M., and Mukti Khaire. "Creativity and the Role of the Leader." Harvard Business Review Vol. 86, No. 10 (October 2008).

Florida, R Goodnight, J 2005, “Managing for Creativity”,Harvard Business Review, July-August, pp. 125-131.

Rob Goffee & Gareth Jones (2007), “Leading Clever People”, Harvard Business Review, March. pp.72 -79.

Drucker, P 2002, The discipline of innovation. Harvard Business Review, pp. 95-102

Gary Hamel (2006), “The Why, What, and How of Management Innovation”, Harvard Business Review, February, Vol. 84, No. 2, pp. 72-83.

Hamel, G 2009, “Moon Shots for Management”, Harvard Business Review, February, Vol. 87, No. 2, pp. 91-98.

Darrell K. Rigby, Kara Gruver & James Allen (2009), “Innovation in Turbulent Times”, Harvard Business Review, June, pp. 79-86.

Clayton Christennsen & Michael Overdorf (2000), “Meeting the Challenge of Disruptive Change”, Harvard Business Review, March-April, Vol. 78, No. 2, pp. 66-76.

Kevin Coyne, Patricia Gorman Clifford & Renee Dye (2007), “Breakthrough Thinking Inside the Box”, Harvard Business Review, December, Vol. 85, No. 12, pp. 70 - 78.

Шифровальный алгоритм - это просто набор математических формул для преобразования текста в шифр. Математики и программисты каждый день придумывают новые алгоритмы.

На рынке их сотни -PGP, DifTie-Hellman, ZIP, IDEA, Е1 Gamal. ТРАНСТЕКСТ ежедневно без проблем взламы-вает эти шифры.

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